Category: FASHION

  • ZARA: το ντοκιμαντέρ για την ιστορία του πλουσιότερου άντρα στον κόσμο

    ZARA: το ντοκιμαντέρ για την ιστορία του πλουσιότερου άντρα στον κόσμο

    Τον περασμένο Σεπτέμβρη, ο Amancio Ortega -ιδρυτής της Inditex και κατ’ επέκτασιν της ZARA- ανακηρύχθηκε ως “ο πλουσιότερος άνθρωπος στον κόσμο” εκθρονίζοντας τον Bill Gates, ιδρυτή της Microsoft, για λίγο καιρό. Κάπως έτσι δηλαδή ο κόσμος της μόδας φάνηκε να είναι πιο επικερδής από τον κόσμο της τεχνολογίας. Ένα χρόνο μετά η εταιρεία παραγωγής Prime…

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  • Decluttering MAVRU fashion blogger’s closet

    Decluttering MAVRU fashion blogger’s closet

    A girl from Kiato, a small town in Peloponnese, appears to be the most interesting fashion blogger in Greece. Elizabeth Mavru moved to Athens at the age of 18, to study Interior Design and she never went back. Not long ago, I visited Elizabeth at her apartment. She shared a ton of interesting things with me. She’s…

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  • High Heels: A symbol of gender discrimination

    High Heels: A symbol of gender discrimination

    You may already know that what we wear gives credit to who we are. In capitalist societies, branding is the most important thing when it comes to communication. Apparel is something like a “badge of origin” -represents who we are. Additionally, high-heeled shoes symbolize specific ideas, and as far as we know they have always…

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  • Our Conscious Report: τα διπλά μηνύματα πίσω από την “αειφόρο μόδα” της H&M

    Our Conscious Report: τα διπλά μηνύματα πίσω από την “αειφόρο μόδα” της H&M

    Όταν αναφερόμαστε στην αειφορία, μιλάμε για την εκμετάλλευση φυσικών υλικών και πηγών ενέργειας με τέτοιο τρόπο ώστε να μην ταράσσεται το οικοσύστημα, εξασφαλίζοντας τη μελλοντική ισορροπία. Η βιώσιμη ανάπτυξη ή βιωσιμότητα είναι ένα πρότυπο παραγωγής, το οποίο στοχεύει στο καλύτερο οικονομικό αποτέλεσμα, τόσο για τον άνθρωπο, όσο και για το φυσικό περιβάλλον. Είναι ένα μοντέλο…

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  • ZARA documentary: The Story of the World’s Richest Man

    ZARA documentary: The Story of the World’s Richest Man

    Last September Amancio Ortega, the man behind Inditex, was named as “the richest man in the world” taking the “throne” from Bill Gates, founder of Microsoft. Thus, fashion world must be even more profitable than technology. Who would have thought? A year after, Prime Entertainment Group announces that a documentary about Ortega and his first-born child,…

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  • The best graphic T-shirts are made in Greece

    The best graphic T-shirts are made in Greece

    by Kristel Liakou “A T-shirt (or t-shirt, or tee) is a style of unisex fabric shirt, named after the T shape of the body and sleeves…” documents Wikipedia defining the meaning of the classic T-shirt. Let us add that, back in 1904, Jockey International (Cooper’s Inc.) launched the “bachelors undershirt”, manufacturing T-shirts as an undergarment.…

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  • The extravagant closet and character of Vitamin C

    The extravagant closet and character of Vitamin C

    After Constantina Papakonstantinou graduated from the Theater Department of the University of Peloponnese, Faculty of Fine Arts and while she was spending time back at her hometown, Larissa, -working at her family business- she decided to move to Athens and find what she wanted to do with her life. The whole idea was a life…

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